My guest on the podcast is E-Commerce Coach and Community Builder, Ann Sieg, for whom family & business is a natural combination. Taking pride of place on the bookshelf in her office is a pair of knitted Christmas Bells.  Her grandmother taught her to knit them when she was just eight years old. Ann’s mother suggested she knit a few more and go sell them to the neighbours. That was her first taste of entrepreneurship.

Passion, Focus & Determination

As a young teenager, watching the Romanian gymnast, Nadia Comăneci ignited Ann’s passion for the sport. It was a little late to start such a demanding practice, but with focus and determination and some reverse engineering, she worked out a training plan to build strength and flexibility into her body. 

Although it was too late to become a competitive athlete; her passion for the sport led her to a career as a coach and she worked full time in a sports gym teaching and coaching. As much as she loved that job, it was too much for her body, she retired after 12 years, choosing to focus her time on homeschooling her three children. Not a total surprise as teaching was in her family.

“Education is not the filling of a pail, but the lighting of a fire.”
A quote attributed to William Butler Yeats.  

Taking this quote as the guide, Ann looked to inspire her children and create a varied education so of course one of the topics was business. This time, instead of knitted tree decorations her boys sold toy swords on eBay.

Family & Business Combine

Ann moved into Direct Sales and MLM with varying success; however it was going into business with her eldest son and developing the tools of online marketing when things took off for them. Remember those reverse engineering skills.

Ann developed and documented her direct response process on how to get new customers and prospects to come to you. Ann Sieg is considered one of the pioneers of attraction marketing. Not many authors can say their work has been read by over 400,000 people worldwide.  

After training thousands of entrepreneurs and direct sales reps how to build their own online sales funnels and info product businesses, Ann has since redirected her focus into the e-commerce retail space. 

Supporting Other Family Businesses

Continuing with her love of teaching, Ann has created coaching and teaching programmes that have impacted the lives of 10’s of thousands of people across the world.

It’s all about supporting families to build a successful business, and creating communities that support and learn together. Ann is as passionate as ever and has the vision to help 1000’s of people make $10,000 a month and build their own family economy while working from home.

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